Friday, October 2, 2009

The Importance of Having a Good Content-to-Ad Ratio

An important ratio when putting together publications is how much content there is versus how many there are.  It may seem like this would be so you don’t annoy your readers too much, but, at least for print publications, it’s to avoid being called a catalog by the US Post Office who will then charge [...] http://bit.ly/YWV3P

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