Thursday, April 29, 2010

Have you seen any sock advertisements lately?

It’s a pretty interesting thing. You can flip through a magazine, watch television, or look online, and most likely you will not see an advertisement or marketing message for socks.
Why do you suppose this is?
Wouldn’t it be great if you were marketing something as needed as socks and marketing messages weren’t critical to your [...] http://bit.ly/93QVkt

Organic Marketing ? Persona Branding

PERSONA BRANDING
People are less concerned with the company you work for than with who you are. We are more interested in doing business with people, whether they are a solo entrepreneur or the member of a large corporation. That’s why it is  important that you brand yourself. This includes using your picture anywhere and everywhere [...] http://bit.ly/aoNcIS

Tuesday, April 27, 2010

The dental show just won?t be the same?

After the visit from our Twitter Birds. Thanks Marcy for being such a great adventurer during the show. We also love Betsy and Galina who helped us out day 2 and day 3. Way to be “Tweet”!
         
         
http://bit.ly/aJ8qVi

Monday, April 26, 2010

Twitter Monitizing Debate

Another one of our favorites is Gary Vaynerchuk. Check out this debate on whether Twitter’s strategy to monitize and analytics makes sense. Watch the debate from CNBC here.
Remember, when you ask a question about whether or not something will work, the short and long answer is usually yes.
http://bit.ly/aeYUjd

Sunday, April 25, 2010

Enthusiastic Community Meeting

Join us on May 4th for the next Community Mixer and Karaoke night. Click here to give us your RSVP
We’re looking for some new members…we’d love to give you a tour and have our members share how their businesses have grown and that success is happening every day and all around us. You owe it [...] http://bit.ly/b1kWFE

Saturday, April 24, 2010

Al explains how Social Media is like Fly Fishing

Thanks to Kevin Miquelon for the use of the fly rod and the lake!
http://bit.ly/bzHLdJ

Social Media Boot Camp - 1 Day Program

When:

Friday, May 21, 2010 from 9:30 AM - 4:30 PM (ET)



Where:

InSights Group
7187 Grand River Rd.
Brighton, MI 48114





Hosted By:

InSights Group


www.insights-group.com


810.623.5839


 


 







Register for this event now at :

http://may21bootcamp-rss.eventbrite.com



Event Details:

Learn how to use Social Media to build a 3 Dimensional Marketing Campaign in New Media at this super charged one day boot camp.  


Navigate New Media Choices


Achieve Specific Results


Set Your Measurables


Re-Write Your Advertising and Marketing Rules


Create a Personalized Sytem


Get Top Results using free Social Media Tools


Develop a Strategy that allows you to respond quickly to market conditions.


This is a hands on, guaranteed


business building course with emphasis on the Psychology of Marketing


 




 Strategies for Marketing


Social Media Psychology


Defining the Map of Sites for your Business


Google Strategies, What the Search Engines Like


Blogging


Twitter 


LinkedIn


Facebook


Email Marketing


Persona Branding


Organic Marketing Strategy


 


 


Location:


 


 


 7187 E. Grand River Avenue


Brighton, MI 48114


www.insights-group.com


 


 


 


Setting a Media Strategy Boot Camp Program Testimonials


Boot camp has totally revolutionized my brain. We celebrated personal strengths, identified our target market, got tools and skills to design a step-by-step practical strategy to take our goals to the next level. Complete with follow-up support and accountability, all while connecting with like minded, inspirational professionals among the best in their fields! Super fun-not only the information "priceless," you will walk away believing, knowing success is for you. -Jen McClure, Senior Sales Director with Mary Kay Cosmetics


I went from “I don’t want anything to do with social media” to “how exciting is this!” I can’t learn the skills fast enough. Website, blogs, Facebook, Twitter, Linked-In, YouTube, my vision for my business went from local to worldwide! How belief blowing is that? Plus I am scaring my kids! Always Fun! -Sherri Richards, Rise Consulting


I believe that the social media scene is in its infancy stage. Attending the Social Media boot camp at InSights with Sandy and Al was such an eye opening experience for me. Until the boot camp experience I could not see the big picture and the value of social media in my marketing mix. The information they presented should be heard by all. I could have not figured this out without the InSights Team, their help and guidance. Thank you Sandy and Al, you’re the best!  Great program! -Linda Houston, Houston Photography


It gives you the tools to market your business while also educating you about why you are in business and reminds you what you are passionate about. -Besty Rackliffe, Smiling Eclectic Designer of openDesigns


Running a business can be so overwhelming. Boot Camp helped me create a picture of what I wanted my business to be and how I could get there. It helped connect all of the pieces of marketing to create my message, therefore creating MY brand! -Christa Braun, Coupons4Livingston.com


Traditional marketing is not working. Boot Camp gets you to think out of the box. Social Media is intimidating and InSights is a great home to learn how to use it. -Amy Iverson, Finished Basements Plus


The reason to come to boot camp is because you leave having a more specific idea of who you are, what you do and why you do it. The education on social media is just icing on the cake. -Nicole Doyle, Entertaining at Home


The people that believe the statement “You can’t teach an old dog a new tricks” have not yet attended the Insights Group Marketing Boot Camp with Sandi Maki and Al Curtis and trust me they should! I don’t consider myself “old”; however, I am experienced in the marketing field and thought I knew everything about marketing until I attended the boot camp. After working for a large corporation as a Marketing Specialist, I knew how to market but with the support of a large budget. Now that I am a small business owner, my marketing budget is limited.  At boot camp I learned how to market my company in an organic way that fits within my budget.  The information that is taught at boot camp is so impactful and a great way to benefit any company.  I highly recommend  boot camp as it is an outstanding program that teaches how to market  in an organic, low budget and very powerful way. Great job Sandi and Al for developing a program that will help business owners reach the ultimate dream of having a successful company. –Marcy Hornsby-Mohr, Solutionologist, Your Insurance Solutions


 





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Monthly Enthusiast Mixer

When:

Tuesday, May 04, 2010 from 5:00 PM - 7:00 PM (ET)



Where:

InSights Group
7187 Grand River Rd.
Brighton, MI 48114





Hosted By:

InSights Group


www.insights-group.com


810.623.5839


 


 







Register for this event now at :

http://ping.fm/Fysf9



Event Details:


Celebrate Entrepreneurship and Business Successes!


We'll have new artwork and photography being showcased in the gallery, food, fun, and enthusiasm to share!


What are you doing to make your goals and dreams even bigger and more achievable for 2010? Get on the fast track with the InSights Group. We're going to amazing places! 


Join us Tuesday, May 4th, 2010 for our Celebrate Spring Party to get you networked with the movers and shakers of the South Eastern Michigan!  Special Guest Appearance by one of the area's newest best selling Book Authors and Book Signing!


We'll also be launching some new Mastermind Group opportunities, put your name in the hat for some new Success in the next part of 2010! Your next step is going to require bigger dreams and the ability to see the picture on top of the mountains, as we put into practice everything we teach and learn. We've seen the HUGE results from working smarter and focusing on the right elements. It takes productive and positive behavior, goal setting, and prioritizing activities that will put you in the best position possible. Working smarter, not harder, and harnessing the laws of the universe. If you become like the people you associate with, and the books that you read, just wait until you hear who we are hanging out with, and the books they've written! --THINK BIG! --


Who? Sandi Maki, Allan Curtis and a really fantastic group of local business owners, entrepreneurs and enthusiasts. This meeting is open, so even if you are just curious and want to find out what the InSights Group is all about, come along!


What? Enthusiast Community Mixer


Where?  InSights Group's Clubhouse & Conference Center, 7187 Grand River Rd., Brighton


When?  Tuesday, May 4th, 4pm-5pm Member Meeting; 5pm-7pm open to the public


Why? There is only one direction to go, and that is forward.  Why not take the express lane?!


Cost? None! We only ask that you RSVP to events@insights-group.com, via the calendar on the website, or by calling 810-623-5839


*Our Enthusiastic Community Members will be treating us to appetizers and desserts, and some wine and cheese bars as well. Join us and bring a friend, or two!






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Friday, April 23, 2010

The best email advice I?ve seen in a while

You should know by now that we are huge Seth Godin fans. He’s got a great post on email today, so I figured I’d share his words. Click Here
http://bit.ly/9WrrtC

Thursday, April 22, 2010

Growing Community

In this  fast changing world we find ourselves living in, the need to belong somewhere is growing. Hence the need to develop and redefine community. Traditionally the word stood for the place in which you geographically lived, today it stands for your environment/place you find yourself . This new community place has tremendous relevance to [...] http://bit.ly/dgdqA2

Wednesday, April 21, 2010

Organic Marketing ? You

YOU 
The center square is you, if you are a solo entrepreneur. If you are a small business, large corporation, or sales team, that center square identifies your company culture, the persona of the brand, the mission, and your message.  
Your personal mission is a huge component of the center square. We typically think in terms of mission [...] http://bit.ly/bv0FG0

How hard are you trying?

The world is changing so fast that to keep up we must be willing to really push ourselves. This includes personal development, business development, social media strategy development, and some form of spiritual growth. With all of this pressure, are you pushing yourself enough? When is the last time you really challenged a deep seated [...] http://bit.ly/a96WiX

Sunday, April 18, 2010

3 Dimensional Marketing for Dentists

Thanks for visiting us at the Novi dental show. If you didn’t get a cd please let us know and we will mail you one ( info@insights-group.com ).

Here are the next  logical steps to see if we can work together:
1) Call us or email us to set up an appointment. This review meeting will last approximately [...] http://bit.ly/bUi6Yc

Saturday, April 17, 2010

How many hours a day are you in play?

In a 3 hour football game there are just 10 minutes and 43 seconds of play.
Ponder that.  What about in your day…..how many minutes of it are really in play?
I’d love your thoughts. 
Thanks @ BrettABlair.com
http://bit.ly/d40aLq

Friday, April 16, 2010

Having fun at the Dental Show

This week we are hanging out at the Dental Show at Rock Financial. We have such great enthusiasts that they volunteer to spend time with us, sometimes even in a Giant Bird Costume! Thanks @Marcy Hornsby-Mohr for being the 1st Twitter Bird that InSights has ever had! Way to set the bar high!
Marcy was asked [...] http://bit.ly/di3LFF

Thursday, April 15, 2010

Beyond the big three?

If you were to answer  the question, what other social media sites do you think are important, what would you say?
Plurk? Bebo? Plaxo? Buzzflash? SmugMug? Hi5?  Well, which ones?
In the social media space, there are a lot of options. It is important to gain a really good grasp of the main three before venturing out [...] http://bit.ly/c4dyW0

Wednesday, April 14, 2010

Here?s the Scoop

What Flavor of Ice Cream do you like?
Whether we are talking about the recruiting business, making and selling ice cream, or any other product or service….the impact of social media on marketing and connections to customers is profound. -Brett Blair

Thanks Brett for sharing this on your blog. A great reminder!
http://bit.ly/9IxERa

Tuesday, April 13, 2010

Social Media Knockdown Two Day - for Boot CAMP GRADUATES

When:

Thursday, June 24, 2010 at 9:30 AM - Friday, June 25, 2010 at 5:00 PM (ET)



Where:

InSights Group
7187 Grand River Rd.
Brighton, MI 48114





Hosted By:

InSights Group


www.insights-group.com


810.623.5839


 


 







Register for this event now at :

http://ping.fm/jLmhd



Event Details:

This is the next step in your Social Media Strategy-attending Boot Camp 1 is highly encouraged to get the most out of high level high intensity experience. This will take building your funnel and persona brand to the next level. 


Analysis and Assessment


     Full facial analysis


DISC Assessment


Personality Assessment


Profiling


Color Profile


Color Branding Options


Social Media Profile Analysis


Personal Blog


Social Media Site Profiles


Facebook Fan Page


Showcase


Strategy and Objectives


Pictures and Album Showcase


 Video Blogging


 Biography


Persona Business Cards


Materials


Persona Marketing Materials


Analytics


 SEO


Directory Listings


Website Analytics


 Class will run from 9:30am-5:00pm daily. Lunch is included.




Bringing your laptop to class is recommended.


 



 


 





http://tinyurl.com/yykmkql

Organic Marketing ? The Beginning

3-Dimensional Relationship Marketing, Social Media Marketing, New Media Marketing
 ORGANIC MARKETING
The Organic Marketing process includes using tactics and strategies in your day-to-day life to promote your business. It revolves around the aspects of creating relationships with the people that you come in contact with.
We would like to share with you some of the ways that you [...] http://bit.ly/d4hsVW

Monday, April 12, 2010

Event Updates ? InSights Group, Brighton, MI

Mark your calendars for these upcoming events!
May 22nd, May Brighton Quartermania (for direct sellers& entrepreneurs to promote their businesses)
http://bit.ly/dus1UR

Sunday, April 11, 2010

New Media Marketing Boot Camp April 23, 2010 in Brighton, MI

Learn how to use Social Media to build a 3 Dimensional Marketing Campaign in New Media at this super charged one day boot camp.
Navigate New Media Choices
Achieve Specific Results
Set Your Measurables
Re-Write Your Advertising and Marketing Rules
Create a Personalized Sytem
Get Top Results using free Social Media Tools
Develop a Strategy that allows you to respond [...] http://bit.ly/d8y6Ob

It?s a beautiful day in my neighborhood!

Thanks Jacquie for this great post about Mr. Rogers. What a great reminder that our reality is what we make of it, and when we go around singing about beautiful things, beautiful things find us.
To this day I still want a giant traffic light. I think our friend Samantha from over at Walter Goodell DDS [...] http://bit.ly/ddGlJq

Saturday, April 10, 2010

New Mastermind Groups forming!

 
 
 


 
We had a great time on April 1st, Celebrating Spring and having a pretty cool party.  Fun, friends, laughter, and networking. Who could ask for more? This is a fun community of people who are growing business like crazy, having a great time, and moving exhuberently into the future!
A bit of business here: We have [...] http://bit.ly/aUYKft

What are you sharing in your blog posts?

April 09, 2010 — During a recent brainstorming session for and InSights Group Client and Blogging Strategy Al came up with some thoughts for all of us!

http://bit.ly/cWxx8b

Friday, April 9, 2010

Social Media Tip of the Week

Be sure when ever possible to capture the same username on each social media site. This helps with consistency in your Persona Branding online. Also, in the near future, you will be searched within the social media world through your username. If you name is fairly common, be creative with choosing a username that will [...] http://bit.ly/czLvD4

Wednesday, April 7, 2010

Secrets of Successful High Earners

Click here for Details: MME Flier
Secrets of Successful High Earners with Sherri Richards
WhenTue, April 20, 9am – 12pm
WhereInSights Group (map)
In my family money caused….? Why do some people have such an easy time making and keeping money and others doing the same things struggle to make ends meet? The answer often lies around their different [...] http://bit.ly/aie23w

Tuesday, April 6, 2010

Vision Boards

If you would like to be involved in a vision board building activity next week (4/13) @ InSights, click here for more information.
http://bit.ly/boxgGv

Perception

Something To Think About. . .

  
Washington, DC Metro Station on a cold January morning in 2007. A man with a violin played six Bach pieces for
about 45 minutes. During that time about 2 thousand people went through the station, most of them on their way to work.
After 3 minutes, a middle aged man noticed the [...] http://bit.ly/atHp20

Saturday, April 3, 2010

There are three types of people in this world?

There are three types of people in this world…Those that don’t know what happened, those who wondered what happened and those who MAKE things happen! Which are you going to be today! - Terry Bean
http://bit.ly/d1loRv

Friday, April 2, 2010

What is social media?

We live in a world today where social media is a big buzz word. Please understand that social media is simply a business marketing tool. This tool is no different than a pencil or a pen. Before you pick up a pen to write, it is a good idea to know what you are writing [...] http://bit.ly/96CTj1

Thursday, April 1, 2010

You?ve just been given permission to think big!

You have just been given over 66 million dollars – but here’s the catch….  you have to spend it ALL over the course of one year … virtually. On the first day deposit $1000 into your virtual account.  Grab an old check book register or a notebook and log in your $1000.  On day 2 [...] http://bit.ly/dsgoag

Social Media 2 Class, Ping.fm, Burning your Feeds & Advanced Twitter Applications

When:

Tuesday, April 27, 2010 from 1:00 PM - 3:00 PM (ET)



Where:

InSights Group
7187 Grand River Rd.
Brighton, MI 48114





Hosted By:

InSights Group


www.insights-group.com


810.623.5839


 


 







Register for this event now at :

http://ping.fm/xMxHL



Event Details:

This is the Advanced Social Media Class, it is best that you have a blog and your social media accounts in place to take advantage of this class.



We will take you step by step from your blog to burning your feeds, and how to ping and all your social media sites. We will also cover advanced Twitter applications.


 


You can bring your laptop to this class.


 


You should have some knowledge of the social media sites, facebook, linked in and twitter, and profiles on the sites to get the most out of this class.



Cost:  $40 





http://tinyurl.com/yb99hyn